Give homeowners a price range. Get a qualified renovation lead.
Estimator App is an instant renovation cost estimator you put on your website. Homeowners pick their project details, see a realistic budget range, and you receive the lead with everything they selected.
Branded with your logo. Live on your site in about 24 hours. Cancel anytime.
Which countertop do you want?
Used by renovation and design-build companies across North America
Fewer tire-kickers. Better conversations.
Homeowners who finish an estimate already know roughly what their project costs. When they reach out, you talk budget and timing.
Leads on demand
Send website visitors, Google Ads, Facebook campaigns or your email list to the estimator, with no limit on how many people use it.
No code to write
We give you one embed snippet. Paste it into any page of your site, or we install it for you in a few minutes.
Leads that arrive pre-qualified
Every lead comes with project type, size, finishes, budget range and start date, sent to the email you choose or into your CRM.
From website visitor to priced lead
The estimator sits on your site, does the qualifying for you, and sends you the result.
Your website or ad
A homeowner clicks "Get my estimate" on your site, ad or email.
Your branded estimator
They choose size, finishes and timing, then see their price range.
- Size
- 120 to 180 sq ft
- Counters
- Quartz
- Start
- Within 3 months
- Range
- $42K to $55K
Your inbox or CRM
You get their contact details and every selection they made.
Sign up
Choose monthly or yearly and fill in a short intake form about your business.
We brand it
We add your logo and colours to the estimators you need.
Add it to your site
Paste the embed code on a page. No website? We host it on a custom domain for $14 a month.
Get leads
Homeowners get an instant range. You get their details and project selections.
Six estimators, built from real job costs
Each estimator is based on more than a decade of pricing from design and build projects, and reviewed by a licensed structural engineer.
- Kitchens
- Bathrooms
- Basements
- Additions
- Garages
- Tiny homes
How OGC Design + Build added $1M a year with the estimator
Ottawa's OGC Design + Build put Estimator App on their website and in their ad campaigns. See what changed in their lead flow and close rate.
What contractors say
I put the Estimator App onto a page of my website and sent an email about it the same day. 14 new leads came in and 6 design proposals were requested. The total value of projects was well over $1 million from that single promotion.
I run the marketing for our remodeling firm. After we got the Estimator App, I set up a Facebook ad to it and got 4 new projects signed already.
One new project pays for this for life. Great work.
Built by contractors, for contractors
The Elsabbagh brothers have more than 20 combined years in construction and marketing.
Fares Elsabbagh
CEO and co-founder
Owner of Ottawa General Contractors. Scaled four general contracting companies into 8-figure businesses across Canada.
Monty Elsabbagh
COO and co-founder
Ran marketing for the family's contracting businesses for more than 10 years, then built the estimator that outperformed every other lead source.
Amid Elsabbagh
Chief technical officer
Licensed structural engineer who applies residential and commercial project experience to keep every estimate accurate.
Simple pricing
One new project from the estimator can pay for years of your subscription.
Monthly
$49 / month
- Estimator branded for your business
- Unlimited homeowners and leads
- Leads by email or CRM
- Cancel anytime
Yearly
$539 / year
- Everything in monthly
- Free strategy session ($500 value) on getting leads from Google Ads and Facebook
Questions contractors ask
Which types of renovation does it cover?
Kitchens, bathrooms, basements, garages, additions and tiny homes. More estimators are in development.
Is it customized to my business?
Yes. The estimator keeps the format that has proven to bring in the best leads, and we add your logo and brand.
How are the estimates calculated?
Each range is based on more than a decade of real project costs in the remodeling industry. Homeowners see a range for planning, and you set the final price after you review the job.
Who installs it on my website?
We can install it for you, or your web admin can paste the embed code we provide. It takes a few minutes. If you do not have a website, we can host it on a custom domain for $14 a month.
Where do the leads go?
To the email address you choose, or directly into your CRM. Your leads are never shared with anyone else.
Where do I find homeowners to use it?
Place it prominently on your site, then promote it through Google, Facebook, Bing, YouTube, email and local listings. We can help plan these campaigns on a strategy call.
Start getting priced renovation leads this week
Your branded estimator can be live in as little as 24 hours.